Unilever Philippines Statement on Advertising in Live Game Shows

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On April 8, Unilever, in response to the issue on children appearing in live game shows programs, has taken the following measures:

1.    Temporarily withdrew its ad placement in all live game shows across all networks
2.    Together with PANA, led a review of the current TV guidelines involving children in top 3 TV networks

Prompted by Unilever’s action, PANA lead discussions with top advertisers, TV Networks and the KBP and came up with a list of recommendations on  program content involving children focused on 3 critical concerns : exposure to violence, appearance and involvement in situations and activities not appropriate to children and use of offensive language. PANA has submitted this to the KBP and to the top TV stations for their respective action. 

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In the face of death

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This incident happened four years ago, July 2, 2007.  I am re-posting this to remind myself, and again share with everyone, the lesson that I have learned from this experience. 

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Youngblood
Hold-up 
By Froilan Grate
Philippine Daily Inquirer
First Posted 01:25:00 08/18/2009

I was in shock. I couldn’t believe it was all happening. The fellow behind me told me to go up the stairs. When I reached the second floor, the other guy pulled out something from his pocket and pointed it at my face. A gun.

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Globe responds, and I am happy

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Two days ago, I wrote Globe and asked them three things:

1. Is Globe ready to commit that it will not advertise on Wil Time Big Time, at least until the KBP has ruled on the issue and the criminal case filed against Mr. Willie Revillame has been decided by the courts? I mean, would you be willing to risk your company’s reputation into someone (and a show) who will eventually be found guilty of child abuse?

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Thou shalt not be a bystander

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"Thou shalt not be a victim, thou shalt not be a perpetrator, but, above all, thou shalt not be a bystander."
- Yehuda Bauer on the Holocaust


"The road to Auschwitz was built by hate but paved with indifference."
- Ian Kershaw

An appeal to Globe

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Mr. Ernest Cu
President
Globe Telecom

Dear Mr. Cu,

Greetings! I pray this letter finds you well.

I hope that you don't mind that I am writing you again directly. You have personally answered my complaints before (and to be honest that is one of the reasons why I am still a Globe customer, for eleven years now), and I am taking the same liberty again to express my sentiment to you as a concerned subscriber.

I am part of an online community called Para Sa Mga Bata (Movement to End Child Abuse). Now 14,000-plus strong, this group came about as a result of what we believe was an incident of child abuse on a live game show on national TV. This group, I believe, is not only people power online, but also consumer power.

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